Reach the right patients
Use patient groups, tags, and workflow context to send relevant outreach without messaging everyone.
Patient outreach & care campaigns
Reach more patients without adding more phone work
Carrick helps healthcare teams run targeted outreach for preventive care, recalls, programs, and service updates—then keep patient replies, forms, reminders, and follow-up connected.
Trusted by healthcare teams
Partnering with top healthcare organizations throughout North America
Connected patient outreach
Turn a campaign into a clear patient pathway
Outreach works better when the message, response, and next step stay connected. Carrick helps teams coordinate the full workflow instead of sending another one-way alert.
Reduce manual follow-up
Schedule repeatable communication steps so staff spend less time making calls and sending messages one by one.
Make the next step clear
Connect each message to a reply, form, booking link, instruction, or resource that helps patients take action.
How patient outreach campaigns work
Coordinate every step from outreach to follow-up
01
Define the patient group
Identify the patients who need the outreach using tags, segments, program lists, or other available workflow context.
02
Build the message
Start with an approved template, personalize the content, and include the information or next step patients need.
03
Choose the timing
Send immediately, schedule a broadcast, or create a reusable sequence of communication steps for ongoing outreach.
04
Manage responses
Let patients reply and route questions or requests into a shared workspace where the care team can follow up.
05
Continue the pathway
Send reminders, forms, resources, or follow-up messages while keeping the patient communication history connected.
Built for healthcare teams
Support outreach across the patient journey
Preventive care and recalls
Help eligible patients take the next step for screening, immunization, routine follow-up, or other preventive services.
- Screening and recall invitations
- Vaccination outreach
- Booking links and preparation details
Program and care pathways
Support recurring communication for patients participating in care programs, education, or follow-up workflows.
- Program onboarding
- Scheduled check-ins and resources
- Forms and next-step reminders
Access and service updates
Keep affected patients informed when clinic availability, locations, hours, or service instructions change.
- Clinic and schedule updates
- Targeted service announcements
- Two-way questions and support
Carrick has been a crucial part of our study and has led to record high recruitment numbers.
Goodness Awunor
Research and Innovation – Clinical Trials, PREPARED Study
More than a bulk message
Keep outreach connected to the care team
Carrick brings broadcasts, reusable communication steps, patient replies, forms, translation, phone, and voicemail into one coordinated patient engagement platform.
Targeted broadcasts: reach relevant patient groups immediately or at a scheduled time.
Reusable care campaigns: coordinate multi-step outreach for recurring programs and follow-up.
Connected responses: keep patient questions and team follow-up visible in the same communication history.
Patient outreach campaign FAQ
What is a healthcare patient outreach campaign?
A patient outreach campaign is a coordinated series of messages that helps a healthcare organization reach a defined patient group with timely information, reminders, forms, or next steps. Common examples include preventive care recalls, screening invitations, vaccination programs, and service updates.
How is patient outreach different from mass marketing?
Healthcare outreach is built around patient access and care workflows rather than promotions. Carrick helps teams select the appropriate patient group, share relevant information, manage replies, and coordinate follow-up across the care team.
Can patients reply to outreach messages?
Yes. Carrick supports two-way messaging so patients can ask questions, request help, or tell the care team when their circumstances change. Authorized staff can manage those replies from a shared workspace.
Can healthcare teams schedule multi-step outreach campaigns?
Yes. Teams can schedule broadcasts and create reusable, multi-step communication workflows for recurring programs, reminders, and follow-up. The exact workflow can be configured around the organization’s process and patient population.
Can Carrick support compliant patient outreach?
Carrick supports HIPAA-compliant texting for US healthcare organizations and PIPEDA/PHIPA-compliant texting for Canadian providers. Each organization remains responsible for configuring consent, message content, access, and workflows appropriately.
Plan the next campaign
Make every outreach step easier to act on
See how Carrick can help your team reach the right patients, manage replies, and coordinate follow-up without adding more phone work.